A new collectible launches at Toy Fair New York for collectors and beleaguered daters.
Debuting at the show, Bad Date Bears introduces a line of plush collectibles inspired by recognizable dating archetypes and cultural trends. Created by Laura Frerichs and distributed by License-2-Play and Innov8 Creative Academy, the brand features character-based plush designs packaged in dating app-inspired formats. The initial lineup includes characters themed around common relationship behaviors, with each product highlighting a distinct personality and backstory.
“Unlike dating, you can see what you’re getting,” remarks Frerichs. Characters include Situationship Steve, Gaslight Gus, The Ick, Love Bomber Louis, Friendzone Fred, and Frank the Fish, a tribute to the many dating profiles that feature men holding recently caught fish.
See Bad Date Bears at Booth No. 2557.
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