Manga Mirai, the digital manga platform launched earlier this year by NTT DOCOMO in collaboration with MyAnimeList, Akatsuki Group, and MEDIA DO, made a splash at Anime NYC 2025, following a successful debut at Anime Expo. The platform’s visually dynamic booth drew thousands of attendees eager to explore its digital manga library through interactive demos, exclusive giveaways, and special campaigns designed to grow its global fanbase.
Fans lined up throughout the weekend to try the platform on-site via tablet demos, flip through printed manga volumes, and test their luck at a gacha machine stocked with limited-edition prizes. Hundreds of attendees created one-of-a-kind souvenirs at the custom can badge station, while the manga-themed photo area became a hotspot for cosplayers and social media creators, generating buzz across the internet.
To keep the momentum going, Manga Mirai is spotlighting two limited-time promotions:
A Fragrant Flower Blooms with Dignity Campaign
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Tiered discounts on Volumes 1–5 through September 30, 2025 (Pacific Time)
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Supports the upcoming anime adaptation while encouraging continued readership
VIZ Media x Manga Mirai Promotion
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50% off all volumes of 11 iconic concluded series through August 31, 2025 (Pacific Time)
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Featured titles: Naruto, Bleach, Haikyu!!, Kimi ni Todoke, Boruto, Mashle, Golden Kamuy, Magi, Tokyo Ghoul, Tokyo Ghoul:re, and Death Note
In September, VIZ Media x Manga Mirai will launch another 50% off sale for six popular titles, including Jujutsu Kaisen, Blue Exorcist, Seraph of the End, Dragon Ball Z, D.Gray-man, and JoJo’s Bizarre Adventure: Part 3 – Stardust Crusaders.
For more coverage on AnimeNYC 2025, you can find it right here in the AnimeNYC 2025 archive on The Beat!
Source: Manga Mirai
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